What exactly does Proparlab do, in one sentence?
It shows you when AI assistants like ChatGPT recommend your brand, or a competitor instead, and helps you publish the content that makes AI recommend you more often.
How is this different from SEO tools like Semrush or Ahrefs?
SEO tools tell you where you rank in Google's list of links. Proparlab tells you what AI assistants actually say when your buyers ask them a question — a different battlefield, where only a handful of brands get named at all.
Do I need to be technical to use it?
No. Setup is pasting your website URL. Every finding comes with a plain-language explanation of what it means and what to do about it.
Which AI assistants do you track?
ChatGPT, Claude, Gemini, Google AI Overviews, Google AI Mode and Bing Copilot — the assistants your buyers actually use. We also record which AI crawlers, including GPTBot, ClaudeBot, PerplexityBot and Google-Extended, are reading your pages.
I run an agency. Can I manage multiple clients?
Yes. Growth and Scale cover several projects and markets, with reporting you can put in front of clients. There is a dedicated agency setup too — see the agency page.
How fast will I see results?
You will see where you stand within the first hour. Moving the numbers depends on your category, but the content engine plus instant indexing is built to close gaps in weeks, not months.